Having been introduced to Sales Blueprint by our investors ECI, and having run a selection process in which a number of potential sales coaching providers were considered, we engaged them to improve the overall effectiveness of our sales force whilst at the same time re-focussing our efforts into new parts of our market and introducing more rigour to both our sales approach and its management.
Overall I have to say that I am delighted with the results so far and expect to continue to reap the rewards for many months to come. We have doubled the level of activity of our sales people, and our longer serving members of the team have gained a new enthusiasm.
Their approach was to properly understand the issues we faced in relation to what we were trying to achieve before making a series of recommendations that fitted perfectly with the rest of the business improvements we were making. The really key factor in our selection of Sales Blueprint was their focus on sales and the sales process, and their willingness to tell it how it is at all levels. There are so few experts in sales – an area often misconstrued with marketing and other activities. Our issues were in the core sales function, and in Sales Blueprint we found true expertise and wise advice on how to improve it- essential support for a busy management team with far too many things to focus on at once. Sales Blueprint has imparted a lasting, practical sales process and system to our business. It is a robust system that gives directors and investors confidence that our sales strategy and activity is the right one, and it produces the essential reference documents that demonstrate the value of a sales operation that is truly in control and whose structure and actions are based on considered judgement, a key matter giving comfort and adding value in the due diligence for any future sale of the business.
We now have the correct tools and processes to maximise our most significant accounts (and have already won considerable additional business as a result) whilst being able to ensure the overall level of consistent sales activity necessary to drive our required growth. Their inspirational style has engendered genuine buy-in from the whole sales team, which coupled with the vastly improvement sales management approach leads me to believe that we have created the platform to build an even more successful future for Taylor moving forward.
I would recommend them to anyone looking to achieve improved sales results in the near future.
Dr. David Gillett
Sales & Marketing Director