Whilst best practice is, by definition best practice and in our view doesn't change from business to business or sector to sector, the significance of any variation from the Sales Blueprint and the implementation path necessary to close any such 'gaps' certainly do.
It is this core deep understanding of what has got to happen on the ground to deliver the necessary improvements in each individual business that enables us to work with virtually any business-to-business sales operation in virtually any sector.
We have created a profile of the type of business we are most likely to be able to deliver best for. That profile includes the factors:
At other times, the business may be delivering the plan but market growth suggests that even more is possible, if the knowledge was available to access it.
Sometimes the original growth plan goes awry and external, expert help can identify the reasons why.